GMOs can be a massive economic risk for the reputation and image of a region at its products.High quality and origin labelled products are among the most promising marketing strategies for regional farmers and food producers. Establishing to guarantee that such products are non-GMO can be an important factor to a regions general approach to GMOs. Examples will be presented and discussed.
Luca Colombo, Genetic Rights Council- Italy
Luca Colombo: Regional and local marketing of non-GMO quality products Workshop
Read also the two position papers fromCoop Italy displayed at Workshop C3
Study: "The specialized trade for organic products in Europe"
Synergie - Consulants for the Organic Market, February 02